A master page in ASP.Net provides shared HTML, controls, and code that can be used as a template for all of the pages of a website.
Every master page has asp:contentplaceholder control that will be filled by the content of the pages that use this master page.
You can create a master page that has header and footer i.e. a logo, an image, left navigation bar etc and share this content on multiple pages. You need not to put these things on every aspx page.